Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
The Secret Behind 1,000+ Applicants with Michael Gillies
Suneet dives deep with Michael Gillies, team leader of Gillies Team Real Estate. Michael shares how he evolved from grinding 160 days straight to building a scalable, tech-empowered business that prioritizes both performance and personal freedom. Learn how Michael recruits 1,000+ agents using a twice-weekly Zoom strategy, the tools he swears by (Sisu and Follow-Up Boss), and his real talk on leadership, burnout, and building a team culture that lasts. Whether you're stuck at five agents or looking to double production, Michael’s insights on team growth, automation, and legacy-building will fuel your next level.
Chapters:
- 00:00:00 – A Brutally Honest Start: 160 Days Without a Break
- 00:00:27 – Kicking Off the Reside Platform with Fire
- 00:00:42 – Meet Michael Gillies: Scaling Teams, Leading Legacies
- 00:00:56 – The Zoom Strategy Fueling Explosive Agent Recruitment
- 00:01:42 – Free Licenses, Real Talk & Winning with Indeed Ads
- 00:07:33 – From Parents’ Business to Powerhouse Team Leader
- 00:15:07 – The Tech Stack That’s Changing the Game
- 00:17:54 – Why Standing Still Isn’t an Option: Recruit or Fall Behind
- 00:20:55 – The Raw Truth About Burnout, Family & Real Estate Life
- 00:22:52 – Wrap-Up: How to Connect with Michael & Keep Growing
Links and Resources:
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