Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
How One Team Lead Solved the 87% Agent Failure Rate with Cody Burger
Suneet sits down with Cody Burger, a brokerage owner and team leader from Dubuque, Iowa, who's revolutionizing how agents think about leverage, culture, and growth. Cody shares his journey from running a traditional brokerage to building a team-rich model that blends the structure of a brokerage with the leverage of a team. He dives deep into his philosophy of SOAP (systems, opportunities, accountability, and processes), explains how he's tackling the industry's 87% failure rate for new agents, and reveals the infrastructure he's built using Follow Up Boss, Sisu, and Batter. From implementing winner's circle meetings three times a week to becoming the first Zillow Flex team in his market, Cody offers practical insights on lead accountability, coaching, and creating a culture where agents thrive. He also discusses the challenges of scaling both sides of the business, the importance of making decisive leadership calls, and his ambitious goal to become the number one Exit team in North America within the next year.
Chapters:
- (00:00:00) - Welcoming Cody Burger to the Reside Platform Podcast
- (00:01:47) - Full Circle Moment: From Listener to Guest
- (00:03:22) - The SOAP Framework: Systems, Opportunities, Accountability, and Processes
- (00:06:15) - Solving the 87% Agent Failure Rate
- (00:10:41) - Building a Team-Rich Model Inside a Brokerage
- (00:15:28) - Tech Stack That Drives Accountability: Follow Up Boss, Sisu, and Batter
- (00:20:03) - Winner's Circle Meetings: 3x Weekly Accountability System
- (00:24:36) - Becoming the First Zillow Flex Team in Market
- (00:28:14) - Leadership Lesson: Make Decisions Faster, Not Perfect
- (00:31:52) - The Goal: Becoming the #1 Exit Team in North America
Links and Resources:
- Website
- Cody Burger on LinkedIn
- Reside Platform
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