Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
The Secret to Selling Houses in a Down Market with Rick and Brittany Turley
Rick and Brittany Turley share how they built a successful father-daughter real estate team in Las Vegas through market cycles, from the 2008 crash to today's shifting landscape. Rick reveals his strategic geographic expansion into rural Nevada mining towns where minerals are driving economic growth and cheap Zillow leads cost just $50 per zip code. Brittany breaks down her exact follow-up system of 21+ touchpoints that helps her close 25+ deals per year while being a mom and team leader. They discuss time blocking, the impact of AI on Vegas hospitality workers, high-end market trends with billionaires fleeing California, and why following up is the single most important skill realtors need to master in 2026.
Chapters:
(00:00:00) - Introduction and the Turley Team Background
(00:01:11) - How Brittany Started Working with Her Dad in 2014
(00:03:42) - Surviving the 2008 Real Estate Crash in Vegas
(00:06:18) - What It Takes to Be a Successful Realtor Today
(00:08:13) - Mike Tyson Just Bought a House in Seven Hills
(00:09:47) - AI is Taking Over 75% of Vegas Strip Jobs by 2035
(00:12:03) - The Geographic Expansion Strategy Into Rural Nevada
(00:15:23) - Finding Cheap Zillow Leads in Mining Towns
(00:18:05) - Brittany's Top Advice: Time Blocking and Follow Up
(00:21:07) - Rick's Financial Philosophy on Team Growth
Links and Resources:
- Send Vegas referrals to: administration@theturleyteam.com
- Call the Turley Team: (702) 637-0640
