Reside Platform Podcast
Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management, and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.
Reside Platform Podcast
Your First Hire Could Unlock Your Next Level of Growth
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Growth creates a difficult tension for real estate professionals. The more clients and transactions you earn, the less time you have to keep generating new business. In this episode, Lauren and Karlton explain how solo agents and team leaders can identify the work that truly requires their attention, delegate the rest, and build support without sacrificing the client experience. They walk through the four hats every agent wears, share a simple 30 minute time audit, and explain why a transaction coordinator, virtual assistant, marketing partner, or buyer's agent may be the right next hire. You will also learn how to evaluate every investment by the time and revenue it can create, why delegation does not mean giving up control, and how consistent time blocking can help you grow even before you are ready to hire. If you want to scale your production while creating more freedom in your business and life, this conversation offers a practical place to start.
Chapters:
- (00:00:00) The transaction trap that can stall your growth
- (00:02:20) Knowing when you have outgrown doing everything alone
- (00:04:35) The four hats every real estate agent wears
- (00:06:30) Using a 30 minute audit to find work you can delegate
- (00:09:00) Choosing support based on return on investment
- (00:12:10) Reinvesting a portion of every closing
- (00:15:10) Why a transaction coordinator can be the best first hire
- (00:17:00) Letting someone own the 70 percent so you can excel at the 30 percent
- (00:20:15) Protecting the client relationship while handing off paperwork
- (00:24:20) Using time blocking to grow before you hire
Links and Resources:
- Karlton Utter on LinkedIn
- Team Leader Secrets by Suneet Agarwal
- Reside Platform
- Reside Platform Website
Thanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!
